Sector: retail, HoReCa and FMCG
Create seasonal content for the brand’s communication during the festive period.
Familiar Easter symbols — paska and decorated eggs — were used to integrate the brand’s visual codes into the story: the logo on the icing and eggs designed to represent different coffee flavours.
The final shot, with coffee beans pouring out of the paska, works as a metaphor for aroma and the product at the heart of the brand.
https://drive.google.com/file/d/1Rq9DgbuCJ8yPdtM-nIiR3dZSxh-dlZZu/view?usp=drive_link